Normal view MARC view ISBD view

Marketing research /

Parasuraman, A.

Marketing research / A. Parasuraman, Dhruv Grewal, R. Krishnan - 2nd ed. - Boston : Houghton Mifflin, c2007 - xxii, 638 p. : ill. ; 26 cm.

ISBN: 9780618660636 0618660631

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 / P223M

Place hold
Print
Cite
Add to your cart (remove)
Suggest for purchase
Send to device
Save record
BIBTEX Dublin Core ISBD MARCXML RIS MARC (Unicode/UTF-8)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)