Marketing strategies for the home-based business, second edition

Frazier, Shirley..

Marketing strategies for the home-based business, second edition [electronic resource] / Frazier, Shirley. - The Rowman & Littlefield Publishing Group, 2013. - 226 p.

01. Your Marketing Plan-The First Step to Success. Chapter, Lesson, Part 02. Relationship Marketing, Solo-Style. Chapter, Lesson, Part 03. Put It in Print-Direct Mail Marketing Tactics. Chapter, Lesson, Part 04. Maximum Attention through Print Media Coverage. Chapter, Lesson, Part 05. Making Yourself a Broadcast Media Darling. Chapter, Lesson, Part 06. Technological Tools and More That Maximize Marketing. Chapter, Lesson, Part 07. Internet Help to the Rescue. Chapter, Lesson, Part 08. Security Issues and Solutions. Chapter, Lesson, Part 09. Gifts and Other Incentives. Chapter, Lesson, Part 10. Seven Marketing Methods for Savvy Soloists. Chapter, Lesson, Part Cover, Title,Marketing strategies for the home-based business, second edition--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,Introduction--References, Appendix, Index,In Summary--References, Appendix, Index,Index--References, Appendix, Index,About the Author.

9780762786619 9780762795321


Business & Economics: Home-Based Businesses
Business & Economics: Entrepreneurship
Business & Economics: New Business Enterprises


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