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Consumer behavior : | buying, having, and being /

Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon. - 12th ed. ; Global ed. - New York : Pearson Education, c2017 - 623 p. : ill. ; 28 cm.

ISBN: 9781292153100

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.834 / So689C 2017

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