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Consumer behavior : | buying, having, and being /

Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon, Saint Joseph's University. - 11th ed. - Boston : Pearson , 2015. - xxii, 582 p : ill ; 29 cm.

ISBN: 9781292017419

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.8 / S689C

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