Email marketing (Record no. 76698)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02105nam a2200373 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000080149 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160715001 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470386736 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470451458 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201607151159 |
| Level of effort used to assign nonsubject heading access points | staff |
| Level of effort used to assign subject headings | 201606141508 |
| Level of effort used to assign classification | staff |
| -- | 201605041238 |
| -- | admin |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | Ebook |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mullen, Jeanniey. |
| 9 (RLIN) | 117907 |
| 245 00 - TITLE STATEMENT | |
| Title | Email marketing |
| Medium | [electronic resource] : |
| Remainder of title | an hour a day/ |
| Statement of responsibility, etc. | Mullen, Jeanniey;Daniels, David;Gilmour, David. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | WILEY, |
| Date of publication, distribution, etc. | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 315 p. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 1: Understanding Email Marketing Today. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 2: The Five Critical Elements of Every Email You Create. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 3: Getting Ready to Build Your Email Marketing Efforts. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 4: What Happens Once You Send Your Email. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 5: Eight Key Drivers of Your Email Campaign. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 6: Preparing Your Email Marketing ChapStrategy. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 7: Month 2: Ensuring Success as You Launch Your Campaign. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 8: Month 3: Adding Bells and Whistles. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | Chapter, Lesson, Part |
| Title | Chapter 9: Getting Ready for Year 2 and Beyond. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Cover, Title,Email marketing : an hour a day--Preface, Introduction, TOC,Acknowledgments--Preface, Introduction, TOC,About the Authors--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,Foreword--Preface, Introduction, TOC,Introduction--References, Appendix, Index,Appendix A: Vendor Resource List--References, Appendix, Index,Appendix B: Email Checklists--References, Appendix, Index,Glossary--References, Appendix, Index,Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet Business |
| 9 (RLIN) | 117908 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Daniels, David |
| 9 (RLIN) | 117909 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilmour, David. |
| 9 (RLIN) | 117910 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://portal.igpublish.com/iglibrary/search/WILEYB0002451.html">http://portal.igpublish.com/iglibrary/search/WILEYB0002451.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | eBook |
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