การโฆษณาและกลยุทธ์การส่งเสริมการขาย / (Record no. 93429)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01076nam a2200217 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000076200 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150606s2007 th da 000 0dtha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789740980834 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 5982 |
| Level of effort used to assign nonsubject heading access points | สุกัลยา ปิ่นฟ้า |
| Level of effort used to assign subject headings | 1 |
| Level of effort used to assign classification | STAFF MATRIX |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PBRU |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.82 |
| Item number | อ117ก 2550 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | องอาจ ปทะวานิช |
| 9 (RLIN) | 110878 |
| 245 10 - TITLE STATEMENT | |
| Title | การโฆษณาและกลยุทธ์การส่งเสริมการขาย / |
| Statement of responsibility, etc. | องอาจ ปทะวานิช |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | แสงดาว, |
| Date of publication, distribution, etc. | 2550 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 384 หน้า : |
| Other physical details | ภาพประกอบ, ตาราง,แผนภูมิ ; |
| Dimensions | 26 ซม. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Source of acquisition | ห้องสมุดคณะวิทยาการจัดการ ; |
| Address | มหาวิทยาลัยราชภัฏเพชรบุรี ; |
| Method of acquisition | บริจาค ; |
| Date of acquisition | 08/07/2024 ; |
| Purchase price | 380 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การส่งเสริมการขาย |
| 9 (RLIN) | 19437 |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | 202407 |
| 942 ## - ADDED ENTRY ELEMENTS (MATRIX) | |
| MATRIX item type | General Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Available for Loans | หนังสือทั่วไป ชั้น 4 | PBRU Library | PBRU Library | บรรณราชฯ ชั้น 4 | 08/07/2024 | 380.00 | T224668 | 658.82 อ117ก 2550 | 1000220123 | 08/07/2024 | 1 | 08/07/2024 | General Book | ||||
| Dewey Decimal Classification | Available for Loans | หนังสือทั่วไป ชั้น 4 | PBRU Library | PBRU Library | บรรณราชฯ ชั้น 4 | 09/07/2024 | 380.00 | T224679 | 658.82 อ117ก 2550 | 1000220134 | 09/07/2024 | 2 | 09/07/2024 | General Book |
