Alsop, Ronald. <br/><br/>
Wall street journal on marketing / 
Ronald Alsop, Bill Abrams 
 - Illinois :  Dow Jones-Irwin,  1986 
 - 294 p. :  illus 
<br/><br/><label>ISBN: </label>0870948962 025605679x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Address, essay, lectures.<br/>Consumers--Address, essay, lectures.<br/>Advertising--Addresses, essays, lectures, etc.<br/>Retail trade--Address, essay, lectures.
<br/><br/><label>Dewey Class. No.: </label>658.8  / A462W