Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham 
 - 10th ed 
 - Boston :  Irwin/McGraw-Hill,  c1999 
 - xxv, 721 p. :  illus ;  29 cm. 
<br/><br/><label>ISBN: </label>0071156739 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.848  / C359I