Patterns of entrepreneurship /
Jack M. Kaplan
- Hoboken, NJ : John Wiley & Sons, c2003
- xv, 464 p. ; 25 cm
Starting the venture. Entrepreneurial process -- Developing ideas and business opportunities -- Analyzing the market, customers, and competition -- Preparing the winning business plan -- Setting up the company -- Sources of financing. Early-stage financing -- Growth funding -- Implementation. Discovering the value in intellectual property : the competitive edge -- Preparing the organization for growth -- Developing an E-business strategy -- Managing financial operations -- Alternatives and options. Buying existing and turnaround businesses and opening franchises -- Launching a high-tech venture -- Harvesting and exiting the venture : options and alternatives