Wong, Ho Yin. <br/><br/>
Building a marketing plan  a complete guide /  [electronic resource] : 
Ho Yin Wong, Kylie Radel, Roshnee Ramsaran-Fowdar. 
 - New York  :  Business Expert Press,  2011. 
 - [xv], 221 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>1606491067 (ebk.) 1606491598 (pbk.) 9781606491065 (ebk.) 9781606491591 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--management.<br/>Marketing--Planning.
<br/><br/><label>Dewey Class. No.: </label>658.8