TY  - BOOK
AU  - Ambrose,Gavin
AU  - Harris,Paul
TI  - Packaging the brand: the relationship between packaging design and brand identity 
SN  - 9782940411412
U1  - 658.827 
PY  - 2011///
CY  - Lausanne, Switzerland
PB  - AVA Academia
KW  - Branding (Marketing)
KW  - Graphic design (Typography)
ER  -