04067nam a2200433 a 4500 vtls000078463 MTX 160715 001 0 eng d 9780814433324 9780814433331 201607151116 staff 201605041216 admin eng Ebook Belew, Shannon.. 113975 The art of social selling : finding and engaging customers on Twitter, Facebook, Linkedin, and other social networks/ [electronic resource] / Shannon Belew. American Management Association, 2014. 301 p. Chapter, Lesson, Part Chapter 1: Fishing in Social Ponds: Using Social Media as a Prospecting Tool for Online Sales. Chapter, Lesson, Part Chapter 2: The Social Triangle of Online Sales Success: Bringing Together Social Marketing, Social Commerce, and Social Support. Chapter, Lesson, Part Chapter 3: Speaking A New Language: The Ten most Important Rules for Online Social Interactions. Chapter, Lesson, Part Chapter 4. More than Lead Scraping: The Benefits of Un-Selling in Social Media. Chapter, Lesson, Part Chapter 5: Tweets, Likes, Comments, and Recommendations: Understanding the Value of Peer-to-Peer Influence in Social Sales. Chapter, Lesson, Part Chapter 6: Content, Engagement, and Building A Relationship: Pulling the Social Customer through the Online Sales Funnel. Chapter, Lesson, Part Chapter 7: Tools of the Trade: Using Online Services and Applications to Help you Find, Track, and Engage Social Customers. Chapter, Lesson, Part Chapter 8: Time is Money: Building Social Selling into your Schedule. Chapter, Lesson, Part Chapter 9: Free and not Quite Free: Determining your Budget. Chapter, Lesson, Part Chapter 10: Developing your Social Selling Strategy: The Components for a Realistic Social Media Sales Plan. Chapter, Lesson, Part Chapter 11: Linkedin: Turning Connections into Sales. Chapter, Lesson, Part Chapter 12: Twitter: Social Selling in 140 Characters or Less. Chapter, Lesson, Part Chapter 13: Facebook, Google+, and Online Communities: Targeting your Social Customer Base. Chapter, Lesson, Part Chapter 14: The Rise of Visual Content and its Influence On Sales: YouTube, Pinterest, Infographics, and More. Chapter, Lesson, Part Chapter 15: Social Selling Trends: Harnessing the Growth of Mobile Sales. Chapter, Lesson, Part Chapter 16. Case Studies: Social Success Stories for B2C and B2B. Cover, Title,The art of social selling : finding and engaging customers on Twitter, Facebook, Linkedin, and other social networks--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,Acknowledgments--Preface, Introduction, TOC,Introduction--References, Appendix, Index,Notes--References, Appendix, Index,Index--References, Appendix, Index,About the Author--References, Appendix, Index,Free Sample Chapter from New Sales. Simplified.. [Auto Generated] ACKNOWLEDGMENTS There are many people whom an author depends upon to help transition a book from concept to reality .For me ,The Art of Social Selling would not have made it through the publishing process and onto bookshelves (or e-readers!)without the help ,encouragement ,and support of the following folks .For starters ,I am fortunate to have a wonderful team at Waterside Productions ,led by Carole Jelen ,that works hard to find a publishing home for my book ideas .And I am particularly appreciative that The Art of Social Selling landed in the hands of AMACOM Books ,and under the guidance of Robert (Bob )Nirkind ,Senior Acquisitions Editor .His patience ,direction ,and overall editorial vision for the book made the writing process all that ... http://portal.igpublish.com/iglibrary/search/AMAB0000851.html 10 75027 75027