Cook, Sarah..

Leading the customer experience inspirational service leadership/ [electronic resource] : Cook, Sarah. - Ashgate Publishing Ltd., 2015. - 188 p.

Chapter 1. Why Does Leadership Matter When it Comes to Customer Experience?. Chapter, Lesson, Part Chapter 2. Qualities and Actions of the Customer-focused Leader. Chapter, Lesson, Part Chapter 3. Customer Insights and Priorities. Chapter, Lesson, Part Chapter 4. Recruiting for Attitude, Training for Excellence. Chapter, Lesson, Part Chapter 5. Motivating and Empowering Your People. Chapter, Lesson, Part Chapter 6. Communication and Praise. Chapter, Lesson, Part Chapter 7. Improve and Innovate. Chapter, Lesson, Part Chapter 8. Consistently Consistent. Chapter, Lesson, Part Cover, Title,Leading the customer experience: inspirational service leadership--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,List of Figures--Preface, Introduction, TOC,Acknowledgements--Preface, Introduction, TOC,Preface--References, Appendix, Index,Bibliography--References, Appendix, Index,Index.

9781472447708 9781472447692


Business & Economics
Leadership