03378nam a2200601 a 4500001001400000003000400014008003100018020001500049020001800064039006600082041000800148099001000156100002700166245011800193260001800311300001100329505006000340505004100400505004800441505005600489505005900545505007300604505007900677505006800756505007300824505006400897505007900961505006101040505006201101505009601163505008001259505006201339505006401401505006101465505007101526505007801597505005901675505005801734505005801792505007201850505009101922505005302013505005902066505008102125505006202206505006102268505028602329650003302615650003602648856006802684942000702752999001702759vtls000080107MTX180612 001 0 eng d a0471417424 a9780471263753 9a201806121117bstaffc201607151126dstaffy201605041237zadmin0 aeng aEbook1 aMonahan, Tom..911781100aThe do-it-yourself lobotomyh[electronic resource] :bopen your mind to greater creative thinking/cMonahan, Tom. bWILEY,c2002. a275 p.0 gChapter, Lesson, ParttPart I: What Do Great Ideas Do?.0 gChapter, Lesson, ParttIntroduction.0 gChapter, Lesson, ParttHow This Book Works.0 gChapter, Lesson, ParttThe Rewards of a Great Idea.0 gChapter, Lesson, ParttThe Consequences of a Bad Idea.0 gChapter, Lesson, ParttChapter 1: The First Real Chapter (Finally!).0 gChapter, Lesson, ParttPart II: Understanding and Demystifying Creativity.0 gChapter, Lesson, ParttChapter 2: Creativity = Problem Solving.0 gChapter, Lesson, ParttChapter 3: Change Your Thinking about Change.0 gChapter, Lesson, ParttChapter 4: Creativity versus Talent.0 gChapter, Lesson, ParttPart III: Tools for the Job of Thinking Creatively.0 gChapter, Lesson, ParttChapter 5: Ask a Better Question.0 gChapter, Lesson, ParttChapter 6: Ask the Question Early.0 gChapter, Lesson, ParttChapter 7: 100 MPH Thinking: Thinking at the Speed of Enlightenment.0 gChapter, Lesson, ParttChapter 8: 180°Thinking: A Tnereffid Way to Ideate.0 gChapter, Lesson, ParttChapter 9: Intergalactic Thinking.0 gChapter, Lesson, ParttChapter 10: Collaborate with Genius.0 gChapter, Lesson, ParttChapter 11: Conceptual Solitaire.0 gChapter, Lesson, ParttChapter 12: How to Put These Tools to Work.0 gChapter, Lesson, ParttPart IV: Dimensionalizing Your New Creative Tools.0 gChapter, Lesson, ParttChapter 13: Aids to Creativity.0 gChapter, Lesson, ParttChapter 14: Accidental Genius.0 gChapter, Lesson, ParttChapter 15: Stop Making Sense.0 gChapter, Lesson, ParttChapter 16: Redefining the Acceptable Range.0 gChapter, Lesson, ParttChapter 17: Selling Creative Ideas Requires Its Own Creativity.0 gChapter, Lesson, ParttChapter 18: Mind Farming.0 gChapter, Lesson, ParttChapter 19: Storming the Brain.0 gChapter, Lesson, ParttChapter 20: The Five Greatest Barriers to Creativity.0 gChapter, Lesson, ParttChapter 21: The Real Bibliography.0 gChapter, Lesson, ParttChapter 22: Proceed with Passion.0 aCover, Title,The do-it-yourself lobotomy : open your mind to greater creative thinking--Preface, Introduction, TOC,Contents--References, Appendix, Index,Afterword--References, Appendix, Index,Appendix--References, Appendix, Index,Acknowledgments--References, Appendix, Index,Index. aBusiness & Economics9100403 aAdvertising & Promotion911576140uhttp://portal.igpublish.com/iglibrary/search/WILEYB0001269.html c10 c76656d76656