02347nam a2200397 a 4500001001400000003000400014008004100018020001800059020001800077039006600095041000800161099001000169100003200179245008300211260001800294300001100312505006500323505009600388505006700484505009500551505006100646505012700707505010300834505008400937505011101021505006601132505008401198505009001282505040401372650002101776650003101797650002901828856006801857942000701925999001701932vtls000080129MTX160715001                  001 0   eng d  a9780470099513  a9780470228227 9a201607151158bstaffc201606141507dstaffy201605041237zadmin0 aeng  aEbook1 aLinoff, Gordon S...911787000aData analysis using SQL and Excelh[electronic resource] /cLinoff, Gordon S..  bWILEY,c2007.  a690 p.0 gChapter, Lesson, ParttChapter 1: A Data Miner Looks at SQL.0 gChapter, Lesson, ParttChapter 2: What's In a Table? Getting Started with Data Exploration.0 gChapter, Lesson, ParttChapter 3: How Different Is Different?.0 gChapter, Lesson, ParttChapter 4: Where Is It All Happening? Location, Location, Location.0 gChapter, Lesson, ParttChapter 5: It's a Matter of Time.0 gChapter, Lesson, ParttChapter 6: How Long Will Customers Last? Survival Analysis to Understand Customers and Their Value.0 gChapter, Lesson, ParttChapter 7: Factors Affecting Survival: The What and Why of Customer Tenure.0 gChapter, Lesson, ParttChapter 8: Customer Purchases and Other Repeated Events.0 gChapter, Lesson, ParttChapter 9: What's in a Shopping Cart? Market Basket Analysis and Association Rules.0 gChapter, Lesson, ParttChapter 10: Data Mining Models in SQL.0 gChapter, Lesson, ParttChapter 11: The Best-Fit Line: Linear Regression Models.0 gChapter, Lesson, ParttChapter 12: Building Customer Signatures for Further Analysis.0 aCover, Title,Data analysis using SQL and Excel--Preface, Introduction, TOC,About the Author--Preface, Introduction, TOC,Credits--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,Foreword--Preface, Introduction, TOC,Acknowledgments--Preface, Introduction, TOC,Introduction--References, Appendix, Index,Appendix: Equivalent Constructs Among Databases--References, Appendix, Index,Index.  aComputers920382  aDatabase management921145  aData warehousing911787140uhttp://portal.igpublish.com/iglibrary/search/WILEYB0001420.html  c10  c76678d76678