TY  - BOOK
AU  - Essesc Business School,Asia-Pacific
AU  - Capgemini Consulting
TI  - Experiencing innovation in Asia: cases in business model development
SN  - 9789814689144
PY  - 2015///
PB  - World Scientific Publishing Co. Pte. Ltd.
KW  - Business and Management
KW  - Innovation
KW  - Technology
KW  - Knowledge
KW  - Information Management
N1  - Chapter, Lesson, Part; Part A: Introduction: Sustainable Development; Chapter, Lesson, Part; Chapter 1: Veolia Water India: Bringing a 24/7 Water Supply to the People of Karnataka*; Chapter, Lesson, Part; Chapter 2: Naandi Foundation: Delivering High Quality Elementary Education in India*; Chapter, Lesson, Part; Chapter 3: PlaNet Finance China: New Models of Microfinance in Tongwei*; Chapter, Lesson, Part; Part B: Introduction: New and Old Media; Chapter, Lesson, Part; Chapter 4: Yek Mobile: Launching an Innovative High-Tech Startup in China*; Chapter, Lesson, Part; Chapter 5: Starry Media: Bridging the Gap between Innovation and Market Needs*; Chapter, Lesson, Part; Chapter 6: Mozat: Launching a Mobile Game in the Middle East and North Africa*; Chapter, Lesson, Part; Chapter 7: Priya Entertainments: From Scripts to Screens in East India*; Chapter, Lesson, Part; Part C: Introduction: Global Brands Addressing Local Challenges; Chapter, Lesson, Part; Chapter 8: Capgemini India: Making Employee Retention a Priority*; Chapter, Lesson, Part; Chapter 9: Renault India: Benchmarking against other Industries for Marketing Success*; Chapter, Lesson, Part; Chapter 10: Renault China: The Challenge of Increasing Brand Awareness*; Chapter, Lesson, Part; Part D: Introduction: Social Entrepreneurship; Chapter, Lesson, Part; Chapter 11: PlaNet Finance: A New Microfinance Loan in Cambodia and Vietnam*; Chapter, Lesson, Part; Chapter 12: Pour un Sourire d'Enfant: The Need for a New Funding Model*; Chapter, Lesson, Part; Part E: Introduction: Small Business with Big Ideas; Chapter, Lesson, Part; Chapter 13: Weavers Studio: Use as Many Hands as Possible*; Cover, Title,Experiencing innovation in Asia: cases in business model development--Preface, Introduction, TOC,Introduction--Preface, Introduction, TOC,Acknowledgements--Preface, Introduction, TOC,Contents--References, Appendix, Index,Conclusion: The Asian Century is Now--References, Appendix, Index,About ESSEC Business School
UR  - http://portal.igpublish.com/iglibrary/search/WSPCB0006603.html
ER  -