Palmatier, Robert W. <br/><br/>
Marketing channel strategy / 
Robert W. Palmatier, Louis W. Stern, Adel I. El-Ansary. 
 - 8th ed. 
 - New york :  Pearson Education Limited,  c2015. 
 - 496 p. :  ill. ;  23 cm. 
<br/><br/><label>ISBN: </label>9781292060460 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels<br/>Marketing--management
<br/><br/><label>Dewey Class. No.: </label>658.72  / Pa171M 2015