Goworek, Helen. <br/><br/>
Retail marketing management :  principles and practice / 
Helen Goworek & Peter McGoldrick. 
 - Harlow, New York :  Pearson,  2015 
 - 350 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>9780273758747 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--management<br/>Retail Trade
<br/><br/><label>Dewey Class. No.: </label>658.87  / G722R 2015