Electronic commerce 2012 : a managerial and social networks perspective /
Efraim Turban ...[et al.]
- 7th ed.
- Upper Saddle River, N.J : Pearson/Prentice Hall, 2012
- xlix, 791 p. : ill. ; 27 cm.
Introduction to E-Commerce and E-Marketplaces -- EC Applications--Emeraing EC Platforms -- EC Support Services - -E-Commerce Strategy and Implementation