| 000 | 01088nam a22003134a 4500 | ||
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| 001 | vtls000079284 | ||
| 003 | MTX | ||
| 008 | 160715s2012 enka b 001 0 eng | ||
| 020 | _a9780749463250 (pbk.) | ||
| 020 | _a0749463252 (pbk.) | ||
| 020 | _a9780749463267 (ebook) | ||
| 020 | _a0749463260 (ebook) | ||
| 039 | 9 |
_a201607151142 _bstaff _y201605041226 _zadmin |
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| 050 | 0 | 0 |
_aHD69.B7 _bI526 2012 |
| 082 | 0 | 0 |
_a658.4/063 _223 |
| 099 | _aEbook | ||
| 100 | 1 |
_aInd, Nicholas. _9115687 |
|
| 245 | 1 | 0 |
_aBrand together _h[electronic resource] : _bhow co-creation generates innovation and re-energizes brands / _cNicholas Ind, Clare Fuller, Charles Trevail. |
| 260 |
_aLondon ; _aPhiladelphia : _bKogan Page, _c2012. |
||
| 300 |
_ax, 172 p. : _bill. ; _c24 cm. |
||
| 650 | 0 |
_aProduct management. _920639 |
|
| 650 | 0 |
_aBranding (Marketing) _999759 |
|
| 650 | 0 |
_aCustomer Relations. _944850 |
|
| 700 | 1 |
_aFuller, Clare. _9115688 |
|
| 700 | 1 |
_aTrevail, Charles. _9115689 |
|
| 856 | 4 | 0 | _uhttp://portal.igpublish.com/iglibrary/search/KOGANB0000614.html |
| 942 | _c10 | ||
| 999 |
_c75833 _d75833 |
||