000 00926nam a2200277 a 4500
001 vtls000079300
003 MTX
008 160715s2012 enka 001 0 eng
020 _a9780749463717
020 _a9780749463724
020 _a9780749466145 (pbk.)
039 9 _a201607151142
_bstaff
_y201605041226
_zadmin
050 0 0 _aHF5415.1263
_b.G68 2012
082 0 0 _a658.8/02
_223
099 _aEbook
100 1 _aGould, Rennie.
_9115717
245 1 0 _aCreating the strategy
_h[electronic resource] :
_bwinning and keeping customers in B2B markets /
_cRennie Gould.
260 _aLondon ;
_aPhiladelphia :
_bKogan Page,
_cc2012.
300 _ax, 238 p. :
_bill. ;
_c24 cm.
650 0 _aIndustrial marketing.
_9115718
650 0 _aStrategic planning.
_922220
650 0 _aCustomer Relations.
_944850
856 4 0 _uhttp://portal.igpublish.com/iglibrary/search/KOGANB0000661.html
942 _c10
999 _c75849
_d75849