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020 _a9780470099513
020 _a9780470228227
039 9 _a201607151158
_bstaff
_c201606141507
_dstaff
_y201605041237
_zadmin
041 0 _aeng
099 _aEbook
100 1 _aLinoff, Gordon S...
_9117870
245 0 0 _aData analysis using SQL and Excel
_h[electronic resource] /
_cLinoff, Gordon S..
260 _bWILEY,
_c2007.
300 _a690 p.
505 0 _gChapter, Lesson, Part
_tChapter 1: A Data Miner Looks at SQL.
505 0 _gChapter, Lesson, Part
_tChapter 2: What's In a Table? Getting Started with Data Exploration.
505 0 _gChapter, Lesson, Part
_tChapter 3: How Different Is Different?.
505 0 _gChapter, Lesson, Part
_tChapter 4: Where Is It All Happening? Location, Location, Location.
505 0 _gChapter, Lesson, Part
_tChapter 5: It's a Matter of Time.
505 0 _gChapter, Lesson, Part
_tChapter 6: How Long Will Customers Last? Survival Analysis to Understand Customers and Their Value.
505 0 _gChapter, Lesson, Part
_tChapter 7: Factors Affecting Survival: The What and Why of Customer Tenure.
505 0 _gChapter, Lesson, Part
_tChapter 8: Customer Purchases and Other Repeated Events.
505 0 _gChapter, Lesson, Part
_tChapter 9: What's in a Shopping Cart? Market Basket Analysis and Association Rules.
505 0 _gChapter, Lesson, Part
_tChapter 10: Data Mining Models in SQL.
505 0 _gChapter, Lesson, Part
_tChapter 11: The Best-Fit Line: Linear Regression Models.
505 0 _gChapter, Lesson, Part
_tChapter 12: Building Customer Signatures for Further Analysis.
505 0 _aCover, Title,Data analysis using SQL and Excel--Preface, Introduction, TOC,About the Author--Preface, Introduction, TOC,Credits--Preface, Introduction, TOC,Contents--Preface, Introduction, TOC,Foreword--Preface, Introduction, TOC,Acknowledgments--Preface, Introduction, TOC,Introduction--References, Appendix, Index,Appendix: Equivalent Constructs Among Databases--References, Appendix, Index,Index.
650 _aComputers
_920382
650 _aDatabase management
_921145
650 _aData warehousing
_9117871
856 4 0 _uhttp://portal.igpublish.com/iglibrary/search/WILEYB0001420.html
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999 _c76678
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