Proposal writing : the art of friendly and winning persuasion /
Pfeiffer, William S.
Proposal writing : the art of friendly and winning persuasion / William S. Pfeiffer, Charles H. Keller - Upper Saddle River, N.J. : Prentice-Hall, c2000 - xiv, 335 p. : illus ; 24 cm.
Marketing and proposal strategy - - Proposal management - - Preparing to write - - Writing - - Graphics - - Sales letters and the executive summary - - Formal proposals - - Informal proposals - - Reviews - - Editing - - After proposal submittal
0136582133
English language--Rhetoric.
Proposal writing in business.
Persuasion (Rhetoric)
English language--Business English.
808.066 / P527P
Proposal writing : the art of friendly and winning persuasion / William S. Pfeiffer, Charles H. Keller - Upper Saddle River, N.J. : Prentice-Hall, c2000 - xiv, 335 p. : illus ; 24 cm.
Marketing and proposal strategy - - Proposal management - - Preparing to write - - Writing - - Graphics - - Sales letters and the executive summary - - Formal proposals - - Informal proposals - - Reviews - - Editing - - After proposal submittal
0136582133
English language--Rhetoric.
Proposal writing in business.
Persuasion (Rhetoric)
English language--Business English.
808.066 / P527P
