International marketing /
Czinkota,Michael R.
International marketing / Michael R. Czinkota,Ilkka A. Ronkainen - Australia : Thomson , 2002 - 815 p. : ill. ; 27 cm.
Prat one The lnternational Environment -- Prat two Beginning Lnternational Marketing Activities -- Prat three Global Marketing Management -- Part four Lnternational Marketing Transitions
00303309603
International
Export marketing
382 / M621I
International marketing / Michael R. Czinkota,Ilkka A. Ronkainen - Australia : Thomson , 2002 - 815 p. : ill. ; 27 cm.
Prat one The lnternational Environment -- Prat two Beginning Lnternational Marketing Activities -- Prat three Global Marketing Management -- Part four Lnternational Marketing Transitions
00303309603
International
Export marketing
382 / M621I






