International marketing / (Record no. 94207)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00940nam a22002417a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180717s2002 th a|||| |||| 001 0 Eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 00303309603 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 5982 |
| Level of effort used to assign nonsubject heading access points | สุกัลยา ปิ่นฟ้า |
| Level of effort used to assign subject headings | 5982 |
| Level of effort used to assign classification | สุกัลยา ปิ่นฟ้า |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PBRU |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | Eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 382 |
| Item number | M621I |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Czinkota,Michael R. |
| 9 (RLIN) | 93228 |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing / |
| Statement of responsibility, etc. | Michael R. Czinkota,Ilkka A. Ronkainen |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia : |
| Name of publisher, distributor, etc. | Thomson , |
| Date of publication, distribution, etc. | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 815 p. : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Prat one The lnternational Environment -- Prat two Beginning Lnternational Marketing Activities -- Prat three Global Marketing Management -- Part four Lnternational Marketing Transitions<br/> |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE | |
| Method of acquisition | Donate ; |
| Date of acquisition | 30/01/2025 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | International |
| 9 (RLIN) | 100679 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| 9 (RLIN) | 52854 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ronkainen,Ilkka A. |
| 9 (RLIN) | 93229 |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | 202501 |
| 942 ## - ADDED ENTRY ELEMENTS (MATRIX) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| MATRIX item type | General Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Available for Loans | หนังสือภาษาอังกฤษ ชั้น 4 | PBRU Library | PBRU Library | บรรณราชฯ ชั้น 4 | 03/02/2025 | 0.00 | E28742 | 382 M621I | 1000221989 | 03/02/2025 | 1 | 03/02/2025 | General Book |
