Hospitality sales : a marketing approach / (Record no. 36026)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01190 am a2200229 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000038585 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MTX |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 010915s2000 nyua 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471296791 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 0039-40360 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201607251832 |
| Level of effort used to assign nonsubject heading access points | VLOAD |
| Level of effort used to assign subject headings | 201504221549 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201211141817 |
| Level of effort used to assign classification | VLOAD |
| Level of effort used to assign subject headings | 201206060026 |
| Level of effort used to assign classification | VLOAD |
| -- | 200405061741 |
| -- | VLOAD |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | PBRU |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 647.94 |
| Item number | S535H |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shaw, Margaret. |
| 9 (RLIN) | 60923 |
| 245 10 - TITLE STATEMENT | |
| Title | Hospitality sales : a marketing approach / |
| Statement of responsibility, etc. | Margaret Shaw, Susan V. Morris |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | John Wiley & Sons, |
| Date of publication, distribution, etc. | c2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 341 p. : |
| Other physical details | illus ; |
| Dimensions | 24 cm. |
| 505 2# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction to sales and marketing - - The marketing communication mix - - Hospitality customers: the buyers - - Hospitality businesses: the suppliers - - Hospitality businesses: more suppliers - - Personal selling: the sales process - - Personal selling: the delivery - - Sales management - - Sales and technology: part A management and operations - - Sales and technology: part B the hospitality customer - - Intermediaries - - Hospitality partnerships |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality industry |
| General subdivision | Marketing. |
| 9 (RLIN) | 33386 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Morris, Susan V. |
| 9 (RLIN) | 60924 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available for Loans | หนังสือภาษาอังกฤษ ชั้น 4 | PBRU Library | PBRU Library | บรรณราชฯ ชั้น 4 | 06/05/2004 | 2250.00 | 647.94 S535H | 1000079951 | 21/06/2018 | 1 | 21/06/2018 | General Book |
