Marketing today's academic library (Record no. 74923)

MARC details
000 -LEADER
fixed length control field 01126nam a2200313 a 4500
001 - CONTROL NUMBER
control field vtls000078359
003 - CONTROL NUMBER IDENTIFIER
control field MTX
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160715s2009 ilua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780838909843 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0838909841 (alk. paper)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201607151106
Level of effort used to assign nonsubject heading access points staff
-- 201605041214
-- admin
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number Z716.3
Item number .M344 2009
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 021.7
Edition number 22
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number Ebook
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mathews, Brian
Fuller form of name (Brian Scott)
9 (RLIN) 113774
245 10 - TITLE STATEMENT
Title Marketing today's academic library
Medium [electronic resource] :
Remainder of title a bold new approach to communicating with students /
Statement of responsibility, etc. Brian Mathews.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chicago :
Name of publisher, distributor, etc. American Library Association,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 171 p. :
Other physical details ill. ;
Dimensions 23 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Academic libraries
General subdivision Marketing.
9 (RLIN) 99634
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Academic libraries
General subdivision Public relations.
9 (RLIN) 99635
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Libraries and students.
9 (RLIN) 113775
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Libraries.
9 (RLIN) 90139
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Libraries.
9 (RLIN) 32738
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public relations.
9 (RLIN) 30775
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 19322
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://portal.igpublish.com/iglibrary/search/ALAB0000078.html">http://portal.igpublish.com/iglibrary/search/ALAB0000078.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBook

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