Creating the strategy (Record no. 75849)

MARC details
000 -LEADER
fixed length control field 00926nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000079300
003 - CONTROL NUMBER IDENTIFIER
control field MTX
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160715s2012 enka 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749463717
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749463724
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749466145 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201607151142
Level of effort used to assign nonsubject heading access points staff
-- 201605041226
-- admin
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1263
Item number .G68 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 23
099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC)
Classification number Ebook
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gould, Rennie.
9 (RLIN) 115717
245 10 - TITLE STATEMENT
Title Creating the strategy
Medium [electronic resource] :
Remainder of title winning and keeping customers in B2B markets /
Statement of responsibility, etc. Rennie Gould.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- Philadelphia :
Name of publisher, distributor, etc. Kogan Page,
Date of publication, distribution, etc. c2012.
300 ## - PHYSICAL DESCRIPTION
Extent x, 238 p. :
Other physical details ill. ;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing.
9 (RLIN) 115718
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
9 (RLIN) 22220
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer Relations.
9 (RLIN) 44850
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://portal.igpublish.com/iglibrary/search/KOGANB0000661.html">http://portal.igpublish.com/iglibrary/search/KOGANB0000661.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type eBook

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